Rihanna , Nicki and Pharrell hit the scene #NYFW!

Look who we spotted at fashion week in NYC. Rihanna at Altuzarra show, Nicki Minaj at Alexander Wang and Pharrell Williams at G - Star Raw .

Pharrel Williams first fragrance is called 'Girl' a unisex scent.

Just like his latest album called  'Girl' , PharreI Williams first fragrance, a unisex scent for girls and boys is called Girl. A collaboration with Comme des Garcons. It will launch in London on September 1, and reach the U.S. by Sept. 5. The bottle, logo and packaging have been designed by Houset & Holme,  featuring bold,  cartoonish artwork by the artist Kaws. The  'Happy' singer, also had this to say about his experience with fragrances.'' The basic Polo fragrances when I was young was kinda cool to me, he said.  And then I had this weird thing with [Dior's] Fahrenheit (me too) because it stood out- juxtaposed to the rest of the fragrances. And then I didn't wear fragrances for about, maybe 15 years. '' The 100- ml.bottle is priced at $135, while a 10-ml,  travel size version costs $30.00. So what's next for the music genius ? (A Google Glass collaboration.)

Alicia Keys and Kendrick Lamar: ''It's on Again'', (Produced by Pharrel Williams)

Music hit- maker Pharrell Williams collab with Italian fashion brand, Moncler.

Music hit maker Pharrell Williams will be a judge on Rihanna's upcoming reality show Styled to Rock. Announced today, he's embarked on a collaboration with high-end Italian  brand Moncler, on a line of huge unisex sunglasses.Think, ski goggles.They'll be available at Moncler stores and online this month. In the ad campaign the singer hides his famous face behind the goggles.''He represents the best of all that is contemporary, creative and international'', said the brand CEO Remo Ruffini.

Pharrel Williams at Burberry and W magazine Frieze New York party.

 Burberry and W magazine kicked off Frieze New York last night with a party at the Park Armory, for Hans Ulrich Obrist .The curator's new book Do It: The Compendium, Hans, ask artists to explain on one page, how to approach art. Pharrel Williams told Style.com ''you've got to be honest with art or it become something else.''Pharrel attended the party with Helen Lasichanh in the pic.right.